Manufacturers & Exporters:
the digital friction benchmark.
Across the 12 manufacturers & exporters we measured in South Africa, the average Digital Friction Score is 61/100 (median 62). The widest shared weakness is Authority, averaging just 9.8/20 — the place most of these companies quietly lose customers. Mondi sets the pace at 80; the gap to the bottom of the table is 44 points.
Where the sector leaks customers
Average score per dimension (out of 20). The lower the bar, the more friction the typical manufacturers & exporter is carrying.
How the field splits
Top of the table
- 1Mondimondigroup.com80
- 2Aspen Pharmacareaspenpharma.com78
- 3PPCppc.africa70
- 4RCL Foodsrclfoods.com65
- 5Tiger Brandstigerbrands.com63
Every company, every dimension, with the measurement date and method.
Measured 2026-10-20 · reproducible at pagespeed.web.dev and each site's public pages · methodology
These scores measure digital commercial friction only — how easily customers can find, trust and transact with each company online. They are not a measure of a company's quality, solvency, legality or service. We re-run and correct promptly if a company shows a measurement is wrong.
Frequently asked
What is the average digital friction score for manufacturers & exporters in South Africa?
Across the 12 manufacturers & exporters we measured, the average Digital Friction Score is 61/100 (median 62). Higher means less friction between the company and its customers. The weakest shared area is Authority, averaging 9.8/20.
Which manufacturers & exporter has the lowest digital friction?
Mondi ranks first with 80/100. The full ranking of all 12 companies, with every dimension, is published on the Manufacturers & Exporters rankings page — and every score is reproducible.
How is this benchmark measured?
Each company is scored 0–100 across five externally-observable dimensions — Discovery, Website, Conversion, Trust and Authority — using public signals (Google Lighthouse plus each site's own pages), measured 2026-10-20. The full method is published on our methodology page.
Where do you sit in
this benchmark?
Run your free Friction Score and see exactly where you rank against the sector — and what to fix first.
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