Get your free
Friction Score
in seconds.
See how easily customers can find you, trust you, engage with you and do business with you — and exactly where you're losing opportunities.
A clear, evidence-based
view of your opportunities.
Your Friction Score shows how easily customers can find you, engage with you and do business with you — with a detailed breakdown of what's working and where you're losing opportunities.
See a Full Example →You're visible, but there are significant opportunities to win more customers.
See how you compare
in your market.
Our open, reproducible rankings show how businesses in each sector perform across key friction indicators.
View All Rankings →| # | Company | Friction Score | Discovery | Conversion | Authority |
|---|---|---|---|---|---|
| 1 | Company A | 87 | 91 | 84 | 86 |
| 2 | Company B | 83 | 79 | 88 | 82 |
| 3 | Company C | 78 | 76 | 81 | 79 |
| 4 | Company D | 74 | 69 | 72 | 76 |
| 5 | Company E | 71 | 68 | 70 | 69 |
| 14 | Your Company | 58 | 73 | 44 | 55 |
| … | … | … | … | … |
Remove friction at
every stage.
We combine commercial intelligence, automation and authority to help you find, win and keep more customers.
Intelligence
Know where the opportunity is.
- Who's buying, where and how much
- Supplier and competitor movements
- Real market demand and pricing signals
- Commercial opportunity mapping
Automation
Remove the friction to conversion.
- Identify and engage the right buyers
- Multi-channel outreach and follow-ups
- AI-assisted qualification and scoring
- Seamless handover to your sales team
Authority
Get found, get proven, pull them in.
- Rankings and original research
- AI-optimised content and GEO
- Build trust with evidence and data
- Turn visibility into real opportunities
Evidence, not promises.
Find out what's possible
for your business.
Get your full Friction Score and a personalised breakdown of where you can win more customers.
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